A brand refresh for one of Britain's premium homebuilders.
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Redrow designs its homes with character, using only quality fixtures and fittings, and with spacious open plan living as a key feature. But it doesn’t stop there. They also develop thriving communities by putting people at the heart of everything they do. Whilst the homes Redrow sells and the service they provide is premium, its brand, which was overcomplicated, wasn’t quite matching the products. disjointed and a little confusing. We knew Redrow needed to take a step back, before it could move forward.